Introducing...Ze Super Zeros

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This past week at the Toy Fair, All New Materials Inc. debuted another innovative brand called the Ze Super Zeros.

The plush animal friends each feature a super-power and super-challenge. Each character’s biography will reveal its secret powers and will encourage kids to imagine their own Super Zero adventures.

These six plush “super hero” friends are designed in France and are European safety-tested for all ages.

MSRP is $29.99, suitable for age 0+.

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